enjoyable, but...
Review Score: 








(8/10)
This is a very fun album to listen to. The beats are, by and large, very very good, so between that and T.I.'s great flow, there's not really a single bad track. well, maybe limelight, which is just a showcase for his signees. However, a few problems. While the production is a huge upgrade over Trap Muzik, T.I.'s lyrical content has fallen off. Whereas on his last album he did a fair amount of storytelling and introspection, here we've got one or two songs that answer that description. In general, it's one song addressed to haters after another, full of descriptions of his wealth, jewelry and the like, with a few tracks for women and the clubs thrown in. For example, track 1 is about how he's the "king," track 2 is about how haters "motivate" him, track 3 is about how we all should remember that if we see T.I. in the streets, we "don't know" him...and so on. By the time you reach the sixth song and T.I.'s asking "why u mad at me," it gets pretty repetitive. And he could really lose a lot of the guest appearances. Lil Kim does absolutely nothing for the song she's on, and the same's true of Pharell, B.G., Nelly, and Lil Jon. The album also suffers from a few contributions from star producers that are so-so (and prolly would have been cut had a lesser name offered them)- such as David Banner's Countdown, the Neptunes' Freak Though, and Lil Jon's Stand Up. But on the good side, there are some really incredible songs you'll want to replay- My Life, You Don't Know Me, Prayin For Help, Tha King, What They Do, and obviously Bring Em Out. Is he the king of the south? Well...maybe. He's certainly a contender, but next album I would like to see him go back to more autobiographical material.
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